Innovation Center




Parex brand has been created under Digicom Group umbrella in 2010. It is serving in non-chemical cleaning products, kitchen helpers, garbage bags and home appliances categories in FMCG market. Parex manufactures innovative and high quality products in it's Ekomis Industrial Plant placed over 10.000sqm in Çerkezköy Industrial Zone.

Parex entered FMCG market, which is full of global brands in Turkey, as an assertive player with only domestic capital and it became the market leader in a few years. While developing its own brand value, Parex also developed FMCG market in Turkey. 
Today Parex exporting over 40 countries under Digicom Group umbrella and still evolving in increasing FMCG market capacity. 

Please click here to go to Parex website.